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Levelling the Playing Field: Funding Solutions for Women-Owned Businesses

Estimated Read Time: 5 Minutes

Diksha Chaphe , 17 October, 2024

One of the most critical elements in the world’s increasing desire to balance gender and financial empowerment of women in business seems to be a strategic advantage and social imperative. This article digs a little into the gap in financing women entrepreneurs and provides an all-inclusive analysis of persisting barriers.

Despite the progress made in terms of gender equality, women face considerable barriers to accessing credit to finance their businesses. Many studies reveal that very few venture capital funds are available to women, but barriers to accessing most of the traditional funding channels, such as loans and grants, disproportionately affect women. These challenges undermine the potential of women entrepreneurs and limit broader economic growth in developing more women-led businesses.

Historically, women have been proportionately underrepresented in business and entrepreneurship. This is according to the World Economic Forum’s Global Gender Gap Report 2023, which finds that it will take 132 years to close the entrepreneurial gap unless the current pace of change continues. More often than not, investors tend to pass on women, and yet statistics show that women-led companies tend to perform better by revenue growth and return on investment.

This is essentially a problem related to access to finance. Women not only lack access to capital but also suffer from system bias, weak networks, and stereotypes based on a culture that insists on the perception that women are less able or less willing to take risks than men. For example, the Harvard Business Review states that women received just 2.3% of all venture capital funding in 2020 when they already comprise a dominant segment of the entrepreneurial population.

Women-led businesses are often the most undercapitalised or face extreme challenges in raising traditional loan capital. This is more prominent in industries that have traditionally been held by males. These factors typically prevent women from scaling their businesses to their full growth potential.

Key Barriers to Financial Access for Women in Business

1. Disproportionate Venture Capital Investment

Female entrepreneurs have only a tiny share of venture capital funding compared to men. According to Pitchbook, in 2021, female entrepreneurs amount to only 2.4% of the total venture capital dollars raised despite women constituting 42% of the new businesses.

2. Unconscious Bias

Indeed, studies have shown that venture capitalists and investors, male as well as female, are subliminally biased towards male entrepreneurs. More often than not, this comes at the presentation of business plans when women will receive more sceptical eyebrows than their male counterparts, especially in male-dominated industries.

3. Limited Networks and Mentorship

Access to established networks and mentorship can be a major setback. Indeed, so few women entrepreneurs possess the contacts needed to raise capital, seek guidance, or find business partners.

4. Over-reliance on Personal Savings

Women entrepreneurs will likely rely on personal savings, family loans, or smaller loans from non-traditional sources when starting their business. This can sharply reduce the capital pool available for them and often results in lower growth rates.

5. Gendered Financial Products

Most traditional financial products available to entrepreneurs, such as loans and grants, are not designed with the barriers women face regarding collateral requirements or credit history in mind. In some cases, there is little or no financial education offered or appropriate resources specific to female entrepreneurs.

Solutions to Break the Barriers

1. Access to Gender-Specific Funding Programs

There is an urgent need to tap the resources of female entrepreneurs by boosting gender-specific funding programs for governments and financial institutions. These funding programs can be grants, low-interest loans, or venture capital funds targeting female entrepreneurs only. Such funding mechanisms could balance the ground level regarding access to needed financial resources for women to grow.

2. Education and Mentorship Programs

Investment in mentoring programs is essential. More thorough and accessible mentoring programs may equip the woman with the proper advice and connections to effectively begin and manage her own enterprise. These programs should focus on skill-building, leadership, networking, and financial literacy.

3. Bias Training for Investors

The toughest one to defeat is unconscious bias, though education and awareness can help minimise it. Training programs for investors should be implemented that emphasise how bias may affect the decision-making process or show how diversification benefits their portfolio, thereby minimising gender disparity in funding.

4. Gender-Inclusive Business Networks

This calls for the establishment and support of women-friendly business networks. Organisations like Elevate Network and Women’s Business Enterprise National Council are doing great work by providing these networks with the tools and connections to build more successful businesses. There needs to be more global networking efforts, giving owners access to more resources and opportunities than any single level can offer.

5. Policy Changes to Support Women Entrepreneurs

Governments can play an important role here because good, sound policies about women entrepreneurs can be created for financial inclusion. For example, the policy can eliminate discriminatory lending practices, extend tax incentives to women-owned businesses, and ensure access to affordable childcare. This can dramatically improve women’s ability to start and sustain businesses.

The Reality Check: Why the Gap Exists

Governments can play an important role here because good, sound policies about women entrepreneurs can be created for financial inclusion. For example, the policy can eliminate discriminatory lending practices, extend tax incentives to women-owned businesses, and ensure access to affordable childcare. This can dramatically improve women’s ability to start and sustain businesses.

But here is the kicker- this isn’t only a “woman’s issue.” It is a business issue. If women cannot be adequately supplied with adequate financial instruments to unlock their potential, then society and the economy miss out on great potential. In fact, closing the entrepreneurship gap for women would add trillions of dollars to the world economy. So, it’s time to start knocking some of these obstacles down together.

The Power of Now

There’s a wonderful time in the world to be a female in business. Yes, there are plenty of bumpy roads left to go, but it’s hard not to ignore this growing momentum. Financial support for women is expanding through innovative initiatives based on access, equity, and empowerment. And the more women who step up to the challenge, the greater the changes will become.

So, whether you are a founder just starting or an entrepreneur who’s been grinding for years, there has never been a better time to tap into the resources available.

By the way, the business world is not made only for “businessmen” anymore but for businesswomen, too. And you are both talented and motivated enough to make it happen. Are you ready to break the barriers? There’s enough financial support and opportunities available, so come on, let’s do it!

Ready to break the barriers? Sign up for Nucleus and learn how to access funding, build networks, and propel your business forward. Empower yourself and take the next step today!


BY Diksha Chaphe

5 MIN

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